NeueHouse

As Content Director at NeueHouse, I develop, produce, and oversee brand storytelling in all its forms — social and editorial, print and digital, organic and paid, you name it.

An absolute career highlight to produce this behind-the-scenes interview on Dune: Part Two with the film’s editor, Joe Walker and re-recording mixer, Ron Bartlett, following their screening and Q&A at NeueHouse Hollywood.

NeueJournal x Pedal Electric


A barista on Rose Ave once told me told me that Venice Beach is the closest you can get to New York in LA. There’s a certain camaraderie there, a proximity to other people making and doing things. One of my favorite editorial pieces I’ve made at NeueHouse was this day-in-the-life ride through Venice with Steven Melendez and Spencer Gillis, co-founders of the Venice-based e-bike brand Pedal Electric. The two seemed to know everyone— this florist, that skateboarding photographer, a local chef who stopped us on the sidewalk to just to say hi. 

The idea of the ride was to capture the neighborhood’s unique community ahead of the opening of NeueHouse’s newest property there. By the time I went home, I was drinking all the Kool-aid. It tasted like kombucha. 

NeueJournal x Shantell Martin

Watching an artist at work is mesmerizing, and Shantell Martin, who is known for her ability to wield a simple black line, proves that even a Sharpie on white printer paper can express singular style and sentiment.

I wrote and produced this illustrated interview with Shantell at her LA studio.

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Leon's Bagels—Brand Identity

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Vacation—Brand Copywriting